HealthCare Apps on Android Mobile Platforms command Second Best Pricing

Above chart indicates that not only are healthcare apps ranked second in price paid per app but the percent of paid apps (of all apps published) is the highest in the top 10 price per app cohort. It appears android users are voting with their feet on the value of mobile healthcare apps and app makers are increasingly able to move away from free apps. Healthcare software vendors may want to carefully look at mobile apps publishing as an additional way to monetize their value based care software revenue streams.

Source: Data is from AppBrain, a company that compiles Android Appstore analytics. The data is as of November 30, 2016.

Comments

In today's world, Indirect Channels should be a core part of your sales strategy!

Indirect sales channels provide the flexibility to up scale and down scale as required without locking into significant OpEx. I am of the opinion that at least 60-70% of sales should come from Indirect Channels. Among other things, I deal with Indirect partners on a daily basis and find them competitive on a number of parameters: Faster sales adoption of new rate plans than direct teams Focused improvements in sales volumes and revenues based on a directly correlated incentive structure Typically pay variable compensation only at much higher attainment cutoffs than what's specified for internal sales teams. In one instance, I found that one of our partners set a minimum 70% quota attainment for a sales rep to be paid. Better at prolonging Customer Lifetime Value (CLV) as a residual commissions based system incents them to prolong the tenure of the customers Can be tailored to play in verticals and zip codes that return higher ARPU, lower churn, and lower cost per gross add.

Are Product Managers ready for challenges in this exploding technology world? Rate yourself with the work stream chart below.

Product management is an intricate function and is really a confluence of Technology, Users and the Business. Some Product Managers (PM) love to use the venn diagram where they show that PM is the intersection of Users, Technology and Business and leave it at that. But I am a keen- eyed product manager, more organized and methodical and find that the PM work streams need to be spelt out a a lot more deeply. As a PM, I really love this detailed work stream interactions (not my chart; if you need source, ping me) based triangular confluence below. It demonstrates why Product Managers have to keep an eye on so many stakeholder interactions and not just be writing out engineering specs and participating in stand-up meetings. It take a lot folks to get a good product out and then measure the success KPIs of the product post release. Maintain or kill decision post release is one of the hardest things to do especially when you have sunk in millions of dollars into your product managemen

Quantum Cloud Computing (QC) and Killer Apps built on it can help create products with life-changing feature experiences. So, what's happening?

I have always wanted to write an article that explained why I chose the Q-bits background image for my LinkedIn profile. For those who follow the evolution of quantum computing and know its intricate evolution path, they will readily see the disruptions a quantum cloud compute environment is all set to produce in the near-future. Others- mainly the skeptics, the curious and the uninitiated, please read on. I may end up changing your world view on Quantum Computing and what is can do for us, homo sapiens and the planet we inhabit. Of course, I am not saying we have the first Quantum Computer available for sale on an e-commerce site and SW vendors are shipping applications that run on Quantum computers. There is still the issue of non-availability of a taxonomy-defined instruction set needed to actually program Quantum Compute (QC) machines, even if the hardware could be prototyped. But, to think that articulating a quantum processor instruction architecture set is

Shiva Badruswamy's Blog on Product Management, Marketing, Pricing and Analytics Strategy

Search This Blog